Why Peak

Atlas has always been associated with the highest quality standards and is deep rooted in Indian culture since 1951. In line with the evolving market dynamics that require the highest precision in terms of technology and engineering, superior aesthetics and exclusive bicycle components that offer cyclists a superior biking experience - Atlas has merged tradition with technology and is proud to introduce 'Peak'.

Peak is the result of merging over 5 decades of experience in the Indian Bicycle Market with cutting-edge technology, innovative and light-weight materials and high precision components that are globally accepted by professional cyclists. No matter what your use - be it for fitness, recreation or daily commutes - PEAK prides itself in addressing the needs of each and every cyclist in India.